Posts in category Kids

SPP wins Emmy Award for Talkin’ Money

2015-12-08 Written by SPP_wordpress

The National Academy of Television Arts and Sciences has awarded Steve Procko Productions an Emmy Award in the Educational Programming category for its Talkin’ Money Financial Literacy Educational Video program.

SPP was nominated in two categories, for Educational Programming and for Steve Procko as the editor of the series.

Talkin’ Money is an educational video series that helps teach financial literacy to millennials. Distribution of first season’s episodes to high school and college-aged young adults throughout the United States and Canada will be provided through two separate distributors: Learn360 and SAFARI Montage.

Learn360 serves more than 25 million students in over 25,000 schools across the United States and Canada.

SAFARI Montage provides K–12 school districts with a fully integrated Digital Learning Platform, including a Learning Object Repository, Video Streaming Library, and IPTV & Live Media Streaming, designed to handle video efficiently. SAFARI Montage’s core solutions are presently being used successfully in over 600 U.S. school districts comprising 11,000 schools.

When polled, the vast majority of adults will tell you that they were never taught the thing they needed to know about money when they were in high school, and, they wished they had the knowledge to be financially literate at a young age.

Talkin’ Money maintains a website at http://www.talkinmoney.org

Educational Videos, Emmy Award, Financial Literacy, Programming

Digital Learning Platform, Educational Programming, Emmy Award, Steve Procko Productions

DRTV Commercial for Hoodeez by SPP

2015-11-18 Written by SPP_wordpress

SPP recently finished production on a DRTV campaign for Hoodeez.

Hoodeez is a fun, new pet that when folded up is a pillow, but unfolds into a cool hoody.

The one day location shoot featured kids with all different Hoodeez friends and demonstrates the unique characteristics of the direct response product.

This kind of production fits a pretty specific formula of accomplishing a finished 2 minute direct response commercial in a one-day shoot. This kind of production allows for the most cost-effective approach to launching direct response products.

SPP handled all aspects of production from script the post production.

Direct Response, DRTV, Toys

SPP Enters Into National Distribution Agreement for Talkin’ Money

2015-07-18 Written by SPP_wordpress

Steve Procko Productions has entered into two national distribution agreements for Talkin’ Money the financial literacy video series it is currently producing.

The distribution of first season’s episodes to high school and college-aged young adults throughout the United States and Canada will be provided through two separate distributors: Learn360 and SAFARI Montage.

Learn360 serves more than 25 million students in over 25,000 schools across the United States and Canada.

Talkin’ Money is targeted to millennials, teaching the tenants of financial literacy. Each episode presents crucial personal finance topics, correlated to National Standards in K-12 Personal Finance Education, in familiar every day ways, to help give millennials the knowledge and skills to manage their personal finances.

These are the standards that every high school graduate should know. Ask yourself – What did you know about money when you graduated from high school? The producers of Talkin’ Money feel that learning about money shouldn’t make you feel fried!

Educational Videos, Financial Literacy

Case Study – Necknapperz

2015-05-03 Written by SPP_wordpress

Necknapperz is a unique pillow cushion that flips with a zip to a plush kid’s toy. This 2 minute DRTV campaign was produced from script thru post by SPP.

SPP has produced many ‘As Seen On TV’ campaigns for kids and toys. This genre of DRTV spot ha some very specific requirement in order to pass the strict rules of the major children’s television networks.

For Necknapperz, SPP felt a fun, music driven approach was the right combination for success. The music score was custom created and casting required kids with strong dance backgrounds.

The project was shot in one-day with a home location interior providing the stage for most of the scenes. In addition, the dance sequences were also shot on location on a large portable green screen.

Direct Response, DRTV, Toys